These days more businesses than ever before are turning to DAM software as a means to store their company’s digital files and most valuable assets. As businesses are becoming more and more digitized, it's commonplace for organizations to have thousands of files, ranging from data sheets and sales materials to presentations, marketing documents, product photography and video, as well as website and written content.
A
Digital Asset Management system keeps all these files in one easy to manage place. Using a powerful, Google-style search criterion, employees can find the specific file they need within seconds. Version control capabilities, user groups and permission profiles keep these files up to date and protected, making DAM software an essential part of any organization.
While the implementation of DAM software can help streamline workflows across your department or company, businesses can still benefit from someone at the helm of this powerful organization tool. This is where the role of a Digital Asset Manager comes in.
